Pittsburgh Technical College

“Stand Up” Advertising Campaign

Pittsburgh Technical College (PTC) is a unique post-secondary institution, offering students a high-quality education focused on career success. Through a two-year or four-year program and a hands-on curriculum, PTC students can get in and out quickly, and then into a fulfilling career that they love. MarketSpace developed a brand campaign for PTC that highlighted the empowerment of today’s students, who are rightfully demanding more from their college experience and are seeking a higher standard of education.